Strategic Plan Campaign: Social Distancing

Through motivational and informational objectives, we hope to accomplish influencing a call-to-action from the younger generation to, broadly speaking, help the older generation be kept safe and healthy. This shall all be done through social distancing means. Our goal of encouragement will be identified further through specific strategies and tactics, including but not limited to— relating to the younger demographic’s characteristics and behaviors for a more catered approach to achieve our message.

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